Business Research

As the sales landscape continues to change for organizations, the Center for Sales Leadership regularly conducts best-practices research to provide sales professionals and academics with timely information, insights, and direction on a range of sales and sales technology topics. Our work has been featured in leading business publications such as Harvard Business Review and BusinessWeek.

Specifically, our business research efforts consider a wide range of sales organizations and industries to better understand the drivers of sales effectiveness respective of both the sales practices and behaviors that impact selling performance. Please visit our site often for ongoing research postings and updates.

If you have specific questions about our research or inquiries about how we can help your organization with specific research needs, please contact Dr. Rich Rocco, Executive Director and lead research contact for the Center for Sales Leadership via email at or phone 312-362-8655.